Content Studio: writing a post

How to

1. Post to: choose the client, then tick one or more of its connected accounts. Saved account groups pick several at once.
2. Write: type the post. Add hashtags under the text, or open Hashtags to insert a saved group or get suggestions. The counts show the length against each network’s limit. With two or more accounts, Different per account lets you change the text, media or time for one account.
3. Improve with AI: Improve, Shorten and More professional each give you options to choose from; Write a caption writes one from your notes; A version for each network drafts one per network; Check brand fit checks the text against the brand. Undo AI change reverts the last AI edit.
4. Media: add photos or a video from your device or the library, or create a design in the Creative Studio. Add alt text to each picture, and choose Post, Story or Reel where the account allows it.
5. When: pick a date, time and time zone, or use the suggested best time, and choose whether it repeats. Leave the time empty to publish as soon as you press Publish now.
6. Finish: the green button says what happens. Send for approval when approval is needed, Schedule when a time is set, otherwise Publish now. Save draft keeps it for later.